santana row


Santana Row celebrates ten years

Has it really been ten years? Santana Row in San Jose is celebrating their tenth anniversary this year and it seems like only yesterday the fabulous shopping, dining and residential village opened its’ doors.
The tenth anniversary brings back memories of anticipation as Fashionistas throughout the San Francisco Bay Area waited to see how $450 million and 42-acres could bring together both residential and retail spaces to create a village within a city.

As the grand opening of Santana Row approached, everyone watched closely as an 11-alarm fire raged through the largest building on August 19, 2002. The fire destroyed 538,000 square feet of retail and residential space. The fire turned out to be the largest in the history of San Jose!

Santana Row is marking ten years and celebrating Silicon Valley’s economic resurgence by undergoing a $300 million expansion. This exciting expansion will include a central plaza, resort-style residential units and additional retail and office space. Oh, and never fear, this includes more parking! Love that!

The tenth anniversary celebration at Santana Row will take place from September 27 through September 30 2012. The official anniversary is November 7, 2012.
For more information, please visit santanarow.com

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Photo: Santana Row ten years ago, under construction. Photo courtesy of Santana Row.


Santana Row Poolside Soiree 2012

Santana Row held their annual Poolside Soiree last weekend and Silicon Valley shoppers were able to see this seasons’ hottest trends in person. The fabulous event featured a picturesque runway show, an hour of runway, a pop-up boutique and appetizers and drinks from Santana Row’s finest restaurants.

To see a slideshow with over 100+ photos, please click here.

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photos credit: Cathy/Bay Area Fashionista


Santana Row Poolside Soirée raised money for charity and showed fabulous fashions

Santana Row held their Poolside Soiree on Saturday May 14, 2011 and it featured an inspirational speech from Taylor Armstrong, Real Housewives of Beverly Hills as well as amazing looks from Santana Row retailers. Before the fashion show, Santana Row did not hold back and treated guests to an enticing “Style Boutique” and appetizers from many of the appetizing restaurants on “The Row.”

Santana Row retailers showed hot and on-trend ensembles from BCBG, Franco Uomo, Pink Stripes Boutique, Brooks Brothers, Cole Haan, Ted Baker, Oakley, Penelope Boutique, Beau Bijou, Blues Jean Bar, Donald J. Pliner, Jest Jewels, Free People, Big Buddha, Tommy Bahama, San Francisco Shirt Company, Furla, Boutique Harajuku, Anne Fontaine, Eli Thomas for Men and Priscilla of Boston.

Taylor Armstrong was on hand to help raise money for the Family Violence Protection Fund. The Real Housewives of Beverly Hills star gave a heartfelt speech to kick off the event and then posed for pictures with fans during the after-party.

The show was filled with some of the summer’s hottest trends including bright colors of blue, lace, sheer fabrics, wide leg pants, florals and fabulous  handbags.

To view a slideshow of the event, please visit our Facebook page atwww.facebook.com/BayAreaFashionista. You do not need a Facebook account to view the photos.

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To view more photos from the Santana Row Poolside Soiree, please visit our Facebook page atwww.facebook.com/BayAreaFashionista
All photos ©2011 Bay Area Fashionista