The softer side of spring 2012


Spring 2012 is all about color. While bright and bold colors are hot, Paris gave the fashion world another color palette to think about; pastels. The Paris pastel trend seemed to be nothing more than a mere introduction when it graced the runways during Paris Fashion Week last fall. Normally when a trend first appears on the runways, store buyers and Fashionistas take notice, but do not go full force into wearing the trend. Not true this spring 2012 season. Pastels are more important than one would think.

When Paris introduced pastels, many forecasters thought it was an introduction and that in 2013 and 2014 pastels would overtake the bright colors we have grown to love during the past year. Although bright colors are highly sought after and important for spring 2012, pastels are taking an equal place in the world of spring fashion.

Pastels shades are being shown in many forms from color blocking to stand-alone hues. Pastels are being shown with whites, creams, pale beige and soft neutrals on feminine silhouettes; playing up the sweet side of the pastel color spectrum.

There is no denying that pastels are a fast up-and-comer. The hues are being shown in make-up for spring as well as on store shelves everywhere. While this is no signal to stop investing in bright colors, it does tell shoppers to mix it up in spring 2012 and invest in both bright colors and pastels. Look for pastel florals, stand-alone colors and soft color blocking. Pastels are a great way to feel fresh and perfect for days when orange, the color of 2012, is just too bright for the occasion.

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